
OUR LEGO® AGENCY (OLA):
OLA is an in-house agency within the LEGO Group, based in Billund, in the heart of Jylland, Denmark. It embraces the LEGO brand values, celebrating play as a core inspiration for bringing creative work to life.
Role: Art Director
Bringing imagination to life—one LEGO® brick at a time. Working on the LEGO Super Mario creative moments meant tapping into my childhood—reviving memories and fantasies, blending them with everyday life, pushing the boundaries of play, and celebrating the product range in a fun and engaging way.